Privacy Policy

1. Scope of application

1.1 This privacy policy applies to the use of the websites offered by Cognigy GmbH, which you can reach at www.cognigy.com and hello.cognigy.com (hereinafter referred to as “Cognigy websites”). This privacy policy does not apply to other Cognigy GmbH websites or to the websites of other service providers to which the Cognigy websites link.

1.2 The controller within the meaning of the EU General Data Protection Regulation (GDPR):
Cognigy GmbH
Speditionstraße 1
40221 Düsseldorf
Germany
info@cognigy.com 
www.cognigy.com 

2. Personal data

Personal data is all information relating to an identified or identifiable natural person. The basic personal data is your name. In addition, your gender, date of birth, address, occupation, e-mail address and IP address are also considered personal data. Non-personal data, on the other hand, is data with which the determination of your actual identity is impossible or at least requires considerable effort. This includes, for example, the aforementioned information if we receive it anonymously and therefore cannot assign it to any natural person.

3. Provision of personal data

3.1 For the use of the Cognigy websites, the provision of personal data is neither required by law nor by contract and is also not required for the conclusion of a contract. You are not obliged to provide any personal data about yourself. However, you will not be able to visit the Cognigy Websites without the transmission of the IP address you are using.

3.2 In order to use interactive functions of the Cognigy websites (e.g. contacting us directly, receiving marketing communications, getting instant access to our free trial software) additional data must be provided or collected as described in the relevant sections of this privacy policy. If you do not provide us with this information, you cannot use those interactive functions of the Cognigy websites.

4. Processing of personal data

•  country of provenance
•  querying domain
•  used web browser
•  operating system used
•  notification of successful and unsuccessful retrieval
•  entry and exit sites
•  data volume transmitted
•  date and time of the request
•  name of the requested file
•  IP address of the requesting computer

These data are stored in log files on our web server by default. The IP address is stored for one week, after which it is automatically deleted.

4.2 We only process personal data if you voluntarily provide it to us and this is permitted by law or if you have given your consent. We use the personal data provided by you exclusively for the purposes stated in this privacy policy or expressly agreed with you.

4.3 We contracted various service providers to support us in the provision, operation and maintenance of our IT systems, including the Cognigy websites. These include, for example, hardware, web services and software suppliers,, hosting providers or data centers. When such service providers work for us, they may be given access to your personal data as recipients. However, these service providers are then contractually obliged to comply with data protection by means of a so-called order processing agreement; the statutory provisions on data protection also apply to our service providers anyway.

4.4 Your personal data will not be passed on, sold or otherwise transferred to third parties. Anything to the contrary shall only apply if this is necessary for the execution of the notified or agreed purposes and is permitted under applicable data protection law without consent, if you have expressly given your consent, or if we are legally obliged to do so. Section 4.3 remains unaffected and applies independently of section 4.4.

4.5 The personal data provided by you on the Cognigy websites or collected by us will not be used for automated decision-making.

5. Cognigy Marketing Communications

5.1 To receive Cognigy marketing communication like our newsletter, whitepapers and other information about our products, services and promotions, we need your e-mail address. When you register to receive the Cognigy marketing communication, your e-mail address, your IP address, as well as the data and time of your registration will be stored in order to provide proof in the event of misuse of the e-mail address used.
After your registration you will receive an e-mail from us with a link to confirm your registration. Your subscription for our Cognigy marketing communication will only be activated by us once you have clicked on the confirmation link in this e-mail and your confirmation has been received by us (so-called double opt-in procedure). With this confirmation, you also declare that you are the owner of the e-mail address you provided and that you wish to receive the Cognigy marketing communication from us by e-mail. If we do not receive your confirmation within twenty-four hours, your registration will be automatically deleted from our database.

5.2 The legal basis for this is your consent and our legitimate interest in protecting us from misuse and sending Cognigy marketing communication to interested parties (Art. 6 para. 1 lit. a and f GDPR).

5.3 As long as we have received the email address and any other personal data, that you voluntarily have sent us in the context of your registration for the Cognigy marketing communication only, we will not use the personal data for any purpose other than your subscription to the Cognigy marketing communication. Apart from cases in which we are legally obliged to do so, we will not pass on your registration data to third parties in this case.

5.4 You can withdraw your consent to receive the Cognigy marketing communication and to process your personal data for this purpose at any time in the future and unsubscribe from receiving the Cognigy marketing communication by e-mail at any time via the unsubscribe link provided in each of these e-mails. Cancellation is also possible in writing (for contact details, see section 23.1) and by e-mail to info@cognigy.com. After you unsubscribe, your e-mail address will be removed from our e-mail distribution list for the Cognigy marketing communication. Your e-mail address will then be stored for as long and as far as we are obliged to do so within the framework of the statutory retention obligations or we still need your personal data to carry out or process an existing contractual relationship or for purposes of proof. We would like to point out that the withdrawal of your consent does not affect the lawfulness of processing based on consent before your withdrawal.

5.5 In some cases, we offer not only to receive Cognigy marketing communication but in addition to receive marketing communication of a specified Cognigy partner. When you register to receive the Cognigy and the Cognigy partner marketing communication, we will forward your e-mail address and the additional personal data, that you voluntarily have sent us in the context of your registration, to the specified Cognigy partner for the sole purpose that the specified Cognigy partner can send you its marketing communication by e-mail. The regulations stated above apply respectively, provided that the Cognigy partner is the controller for data processing.

6. Contact Form

6.1 If you contact us via our contact form, we process your message with your given contact data for the purposes of the contact form you sent and for contacting you (e.g. to schedule a meeting for a product demo). If you use our contact form, you can contemporaneously register for the receipt of Cognigy marketing communication. If you register, section 5 applies in addition.

6.2 Our legitimate interest in being able to contact users of the Cognigy websites electronically constitute the legal basis for processing (Art. 6 para. 1 lit. f GDPR).

6.3 We will only process the data you submit via the contact form in order to contact you. As long as we have received your contact data, which you provide via the contact form, only for this purpose, we will not use this personal data for any other purposes. Apart from cases in which we are legally obliged to do so, we will not pass on your contact data to third parties in this case.

6.4 Nine (9) months after sending the reply, we will delete the data you have transmitted via the contact form, unless we are legally obliged to keep it for a longer period of time or we still need your personal data for the implementation or processing of an existing contractual relationship or for verification purposes. In such a case, we will delete the relevant data after the legal retention period has expired or as soon as we no longer require the data for the implementation or processing of an existing contractual relationship or for verification purposes.

7. Instant Access to Free Cognigy.AI Trial

7.1 If you request instant access to the free Cognigy.AI trial, we process your personal data provided to us for the purposes of providing the instant access and concluding the software subscription agreement.

7.2 Our legitimate interest in knowing who is the subscriber and user of our software and concludes the software subscription agreement with us forms the legal basis for the processing (Art. 6 para. 1 lit. f DSGVO).

7.3 As long as we have received the personal data you have sent us for requesting instant access to the free Cognigy.AI trial and for concluding the software subscription agreement, we will only process this personal data for the purpose of enabling you the requested instant access and for concluding the software subscription agreement, but not for any other purposes. Apart from cases in which we are legally obliged to do so, we will also not pass on your personal data to third parties in this case.

7.4 After three (3) years following the expiration of your free trial period, we will delete your personal data you have submitted for the subscription, unless we are legally obliged to keep it for a longer period of time or we still need your personal data for the execution or settlement of an existing contractual relationship (e.g. if you decide to continue the use of our software) or for verification purposes. In such a case, we will delete the relevant data after the legal retention period has expired or as soon as we no longer require the data for the execution or processing of an existing contractual relationship or for verification purposes.

7a. Cognigy Trial Phone Bot

• testing the feasibility and functionality of our phone bot,
• optimizing its features and conversational behavior,
• safeguarding its security and
• trouble-shooting

forms the legal basis for the processing (Art. 6 para. 1 lit. f GDPR).

7a.3 We will process the personal data for the purpose of operating the phone bot as explained above. In addition and only if you provide your consent, we may use the telephone number to call you back.

7a.4 Apart from cases in which we are legally obliged to do so, we will also not pass on your personal data to third parties.

7a.5 We will delete the personal data as soon as we no longer require such data for the aforesaid purposes.

8. Revocation of consent

8.1 You have the possibility to revoke your consent to the processing of your personal data for the future at any time within the scope of the legal regulations. To do so, please contact the office mentioned in section 23.1 below.

8.2 We would like to point out that the processing of your personal data, which we have carried out on the basis of your consent until your withdrawal, is not affected by the withdrawal and remains legal.

9. Right of access, rectification, cancellation, limitation of processing, opposition and transferability of data

9.1 Within the framework of legal provisions, you have the right to obtain information from us about your personal data processed by us, as well as the right to correct, delete, restrict processing, object to processing and to data transferability. The exact conditions under which you are entitled to the aforementioned rights can be found in Articles 15 to 21 GDPR and Sections 34, 35 and 37 of the Federal Data Protection Act (BDSG). If you wish to exercise one or more of the aforementioned rights, please also contact the contact persons listed in Section 23.

9.2 Separately, we draw your attention to your right of objection pursuant to Art. 21 GDPR. Accordingly, you have the right to object, on grounds relating to your particular situation, at any time the processing of personal data concerning you which is based on Art. 6 para. 1 sentence 1 lit. f GDPR (data processing based on a weighing of interests). This also applies to profiling based on this provision within the meaning of Art. 4 No. 4 GDPR. If you lodge an objection, we will no longer process your data unless we demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms or for the establishment, exercise, or defense of legal claims.

10. Right of appeal

Within the framework of the legal provisions, you have the right to contact a supervisory authority with complaints regarding data protection. The North Rhine-Westphalia District Data Protection and Freedom of Information Officer is responsible for us. You can reach him together with the supervisory authority via the website https://www.ldi.nrw.de/ 

11. Use of Cookies

11.1 We use so-called cookies on the Cognigy websites. These are small text files that are stored on your device (PC, smartphone, tablet, etc.). Some of the cookies we use are deleted from your drive (hard disk, solid-state disk, flash memory, etc.) at the end of the browser session (so-called session cookies). Other cookies remain on your terminal and enable us to recognize your terminal on your next visit (so-called permanent cookies). We also use third party cookies that allow them to process personal information about you and may combine the information they obtain with other information that those third parties have already stored about you or collected from you during your use of the third party services.

11.2 As soon as you visit the Cognigy website, you will be informed about the use of cookies. The following cookies are set by the Cognigy websites:

Essential/ necessary cookies 
__hs_opt_out
• This cookie is used by the opt-in privacy policy to remember not to ask you to accept cookies again.
• This cookie is set when we give you the choice to opt out of cookies.
• It contains the string "yes" or "no".
• It expires in 13 months.

__hs_do_not_track
• This cookie can be set to prevent the tracking code from sending any information to HubSpot.
• Setting this cookie is different from opting out of cookies, as it still allows anonymized information to be sent to HubSpot.
• It contains the string "yes".
• It expires in 13 months.

__hs_initial_opt_in 
• This cookie is used to prevent the banner from always displaying when you are browsing in strict mode.
• It contains the string "yes" or "no".
• It expires in seven days.

hs_ab_test
• This cookie is used to consistently serve you the same version of an A/B test page you’ve seen before.
• It contains the id of the A/B test page and the id of the variation that was chosen for you.
• It expires at the end of the session.

<id>_key 
• When visiting a password-protected page, this cookie is set so future visits to the page from the same browser do not require login again.
• The cookie name is unique for each password-protected page.
• It contains an encrypted version of the password so future visits to the page will not require the password again.
• It expires in 14 days.

hs-messages-is-open 
• This cookie is used to determine and save whether the chat widget is open for future visits.
• It is set in your browser when you start a new chat, and resets to re-close the widget after 30 minutes of inactivity.
• It contains a boolean value of True if present.
• It expires in 30 minutes.

hs-messages-hide-welcome-message 
• This cookie is used to prevent the chat widget welcome message from appearing again for one day after it is dismissed.
• It contains a boolean value of True or False.
• It expires in one day.

__hsmem 
• This cookie is set when you log in to a HubSpot-hosted site.
• It contains encrypted data that identifies the membership user when they are currently logged in.
• It expires in one year.

hs-membership-csrf 
• This cookie is used to ensure that content membership logins cannot be forged.
• It contains a random string of letters and numbers used to verify that a membership login is authentic.
• It expires at the end of the session.
hs_langswitcher_choice
• This cookie is used to save the your selected language choice when viewing pages in multiple languages.
• It gets set when an end user selects a language from the language switcher and is used as a language preference to redirect them to sites in their chosen language in the future, if they are available.
• It contains a colon delimited string with the ISO639 language code choice on the left and the top level private domain it applies to on the right. An example will be "EN-US:hubspot.com".
• It expires in two years.

__cfduid 
• This cookie is set by HubSpot’s CDN provider, Cloudflare. It helps Cloudflare detect malicious visitors to our Cognigy websites and minimizes blocking legitimate users.
• It may be placed on your devices to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It is necessary for supporting Cloudflare's security features.
• Learn more about this cookie from Cloudflare.
• It is a session cookie that lasts a maximum of 30 days.

__cfruid 

• This cookie is set by HubSpot’s CDN provider because of their rate limiting policies. Learn more about Cloudflare cookies. It expires at the end of the session.

Consent banner cookies 
__hstc 
• The main cookie for tracking you.
• It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
• It expires in 13 months.
hubspotutk
• This cookie keeps track of a your identity. It is passed to HubSpot on form submission and used when deduplicating contacts.
• It contains an opaque GUID to represent the current visitor.
• It expires in 13 months.

__hssc 
• This cookie keeps track of sessions.
• This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie.
• It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.
• It expires in 30 minutes.

__hssrc 
• Whenever HubSpot changes the session cookie, this cookie is also set to determine if you have restarted your browser.
• If this cookie does not exist when HubSpot manages cookies, it is considered a new session.
• It contains the value "1" when present.
• It expires at the end of the session.

If you are logged in to HubSpot, HubSpot will set additional authentication cookies. Learn more about cookies set in the HubSpot product. You can also see whether a contact accepted these cookies in their timeline.
The cookies used by Google Analytics and their meaning are described at https://support.google.com/analytics/answer/6004245?hl=en  and https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage 

11.3 If you click on one of the social media links or social media share buttons available on the Cognigy websites, the linked website of the social network opens. From there, additional cookies may be stored on your end device. These cookies are not under our control.

11.4 The content of the cookies is encrypted to prevent third parties from gaining unauthorized access to the data contained therein.

11.5 The legal basis for our use of cookies is our legitimate interest in technically ensuring and designing our website on the Cognigy websites in accordance with requirements and in carrying out analyses and measurements of our visitors on the Cognigy websites. (Art. 6 para. 1 lit. f GDPR). For any tracking cookies, the legal basis for the processing of your personal data is your consent given in the cookie box on the Cognigy websites (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time in the future by visiting https://www.cognigy.com/privacy-policy  and clicking the „Remove cookies“ button there or by deleting the stored cookies in the settings of your browser. We would like to point out that the withdrawal of your consent does not affect the lawfulness of processing based on consent before your withdrawal.

11.6 In the security settings of your browser, you can view and delete the stored cookies at any time and restrict or prohibit the acceptance of cookies. Please note, however, that in this case you may not be able to use all functions of the Cognigy websites to their full extent.

11.7 When using third-party services on the Cognigy websites (e.g. YouTube videos) or when you click on a link, third-party cookies may be used without our express warning. In the security settings of your browser, you can also view and delete these saved cookies at any time and restrict or prohibit the acceptance of cookies.

12. Use of Google Analytics and Google Tag Manager

12.1 The Cognigy websites use functions of the web analysis service Google Analytics. The provider is Google Inc. 1600 Amphitheatre Parkway Mountain View, CA 94043, USA (“Google”). Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and allow an analysis of your use of the Cognigy websites (see also section 11). The information generated by the cookie about your use of this Cognigy website is usually transmitted to and stored by Google on servers in the United States.

Google Analytics analyses the data traffic on the Cognigy websites and collects various data about you and your user behaviour on the Cognigy websites (e.g. which web browser you use, where you come from, which language setting you use, which search engines you use, date and time of your visit to the Cognigy websites, how long you stay on which page). Your IP address is only collected anonymously; for details see sections 12.4 and 12.7. Our use of Google Analytics is for the purpose of tracking user behavior on the Cognigy websites and to better understand it so that we can optimize our website and make a better offer available to users.

12.2 The legal basis for our use of Google Analytics and the processing of your personal data is your consent given in the cookie box on the Cognigy websites (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time in the future by visiting https://www.cognigy.com/privacy-policy  and clicking the „Remove cookies“ button there or by deleting the stored cookies in the settings of your browser. We would like to point out that the withdrawal of your consent does not affect the lawfulness of processing based on consent before your withdrawal.

12.3 The user data collected with Google Analytics is stored by Google for a period of 14 months and then deleted.

12.4 In the event of activation of IP anonymisation, which we use on the Cognigy websites (see also Section 12.6), your IP address will be cut back by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of these Cognigy websites, Google will use this information to evaluate your use of the Cognigy websites, to compile reports on website activity and to provide the website operator with other services relating to website usage and internet usage. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data.

12.5 You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this Cognigy website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the Cognigy website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=en 

12.6 You can also prevent the collection of data by Google Analytics, which you create on the Cognigy websites and which is stored in the cookie, by activating the link below.

Google Analytics 
An opt-out cookie is stored on your computer to prevent future collection of your data when you visit the Cognigy Websites (but this does not apply to other websites you visit and other browsers you use on the same computer): Disable Google Analytics. This alternative is particularly suitable for mobile devices. If you choose to do so, do not delete the opt-out cookie. Otherwise, you will lose the protection provided by this opt-out cookie until you reinstall it.

12.7 Google Analytics has been extended on the Cognigy websites by the code “anonymizeIP”. The use of this code leads to an anonymous collection of your IP address by the so-called IP masking. The last octet of your IP address is set to zero. For IPv6 addresses, this applies to the last 80 of the 128 bits. This is still done in memory before the data is written to the hard disk (see also https://support.google.com/analytics/answer/2763052).

12.8 Further information on the purpose and scope of data collection and processing by Google Analytics can be found in Google’s privacy policy on the Google website. We are familiar with the following websites in this respect:
• https://policies.google.com/privacy?hl=en 
• https://support.google.com/analytics/answer/6004245?hl=en 
• http://www.google.com/analytics/terms/ 

12.9 The Cognigy websites use the Google Tag Manager. This application is used to manage JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The processing serves the purpose of designing and optimizing the Cognigy websites according to our needs. The Google Tag Manager itself neither stores cookies nor processes personal data. It does, however, enable the triggering of further tags that can collect and process personal data. However, the Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, it will remain in effect for all tracking tags to the extent that they are implemented with the Google Tag Manager.

13. Use of Hubspot

13.1 As described in more detail in sections 13.2 ff. below, we use the inbound marketing service Hubspot of the US company Hubspot, Inc. provider is Hubspot, Inc. 25 First Street, 2nd Floor Cambridge, MA 02141, USA (“Hubspot”) on the Cognigy websites.

13.2 Hubspot is an integrated system for marketing and sales activities with which we operate our content management (e.g. landing pages, forms and blogs), manage contact forms and carry out e-mail marketing including dispatch and reporting. We also use Hubspot for publications in social networks and for the associated reporting. Hubspot offers a variety of setting options to meet data protection requirements. We made use of this option.

13.3 We use Hubspot to analyze the data traffic on the Cognigy websites and collect various data about you and your user behaviour (e.g. which web browser you use, where you come from, which language setting you use, date and time of your visit to the Cognigy websites, how long you stay on which page). We use Hubspot’s analysis service to create detailed reports and to gain valuable insights into visitor behavior on the Cognigy websites. This enables us to find out more about the services you are interested in and to get in touch with you in a more targeted manner.

13.4 Hubspot uses so-called “web beacons” and “cookies”. These are counting or tracking pixels or, in the case of cookies, text files that are stored on your computer and enable you to analyze your use of the Cognigy websites (see also 11). The Hubspot browser cookie is stored in your device’s browser until you delete the cookie or until it expires. As a user, you have full control over the blocking or deleting of cookies, as described in sections 11.6 et seq. above. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of the Cognigy website.

13.5 The legal basis for our use of Hubspot and the processing of your personal data is your consent given in the cookie box on the Cognigy websites (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time in the future by visiting https://www.cognigy.com/privacy-policy and clicking the „Remove cookies“ button there or by deleting the stored cookies in the settings of your browser. We would like to point out that the withdrawal of your consent does not affect the lawfulness of processing based on consent before your withdrawal.

13.6 The user data collected with Hubspot is stored in cookies for the period specified for each cookie in section 11.2 above.

13.7 The information generated by the web beacons and cookies about your use of the Cognigy websites is usually transferred to a Hubspot server in the USA and stored there. The same applies to the other information and data that we process with Hubspot. Hubspot has entered into the EU Standard Contractual Clauses and thus undertakes to comply with EU data protection regulations.

13.8 For more information on the purpose and scope of Hubspot’s data collection and processing, please refer to Hubspot’s privacy and cookie policy on Hubspot’s website. We are familiar with the following websites in this respect:
• https://legal.hubspot.com/de/privacy-policy 
• https://legal.hubspot.com/de/cookie-policy 
• https://www.hubspot.de/data-privacy/gdpr 

14. Facebook Pixel Retargeting

14.1 For retargeting purposes, the Cognigy websites use Facebook Website Custom Audiences and, thus, has implemented “Facebook Pixels” of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or, if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook").

14.2 The purpose of the application is to target website visitors with interest-based advertising on the social network Facebook. This allows your behavior to be tracked after you have been redirected to the Cognigy websites by clicking on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes. For this purpose, the retargeting by means of Facebook Pixels was implemented on the Cognigy websites. The Facebook Pixel is used to establish a direct connection to the Facebook servers when visiting the Cognigy websites. This tells the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then see personalized, interest-based Facebook ads. In addition, Facebook may use your personal data for its own promotional purposes, in accordance with Facebook’s Data Usage Policy https://www.facebook.com/about/privacy/. Your data may be transferred to the USA.

14.3 The legal basis for our use of Facebook Pixels and the processing of your personal data is your consent given in the cookie box on the Cognigy websites (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time in the future by visiting https://www.cognigy.com/privacy-policy  and clicking the „Remove cookies“ button there or by deleting the stored cookies in the settings of your browser. Additionally, you can object to the collection of your data by Facebook Pixel, or to the use of your data for the purpose of displaying Facebook ads by contacting the following address: https://www.facebook.com/settings?tab=ads. We would like to point out that the withdrawal of your consent does not affect the lawfulness of processing based on consent before your withdrawal.

14.4 The user data collected with Facebook Pixels is stored by Facebook for a period of 180 days and then deleted unless you visit again the Cognigy websites during this period.

14.5 For more information on the purpose and scope of Facebook’s data collection and processing, please refer to Facebook’s privacy and cookie policy on Facebook’s website. We are familiar with the following website in this respect:
• https://www.facebook.com/about/privacy/ 

15. LinkedIn Retargeting

15.1 The Cognigy websites use LinkedIn retargeting feature of LinkedIn Corporation, 2029 Stierlin Court, Mountain View, California 94043, USA (“LinkedIn”). We use LinkedIn Retargeting to analyse and regularly improve the use of the Cognigy Websites. LinkedIn retargeting uses cookies, which are text files placed on your computer by the LinkedIn Insight tag, to help the Cognigy websites analyze how users use the websites. This technology allows visitors to the Cognigy websites to see personalized advertisements on LinkedIn. We may also provide aggregate and anonymous reports about the performance of the ads and the target audience of the Cognigy websites.
The information collected by LinkedIn retargeting about your use of our Cognigy websites is encrypted.

15.2 The legal basis for our use of LinkedIn retargeting and the processing of your personal data is your consent given in the cookie box on the Cognigy websites (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time in the future by visiting https://www.cognigy.com/privacy-policy  and clicking the „Remove cookies“ button there or by deleting the stored cookies in the settings of your browser. LinkedIn members have the option to opt out of LinkedIn conversion tracking and go to https://www.linkedin.com/psettings/advertising/  to block and delete cookies or disable demographic features. There is no separate opt-out option in LinkedIn's settings for third-party impressions or click tracking for campaigns running on LinkedIn, as all underlying campaigns respect LinkedIn members' settings. We would like to point out that the withdrawal of your consent does not affect the lawfulness of processing based on consent before your withdrawal.

15.3 The cookie is stored in the LinkedIn member's browser until the member deletes the cookie or the cookie expires (the expiration date is rolling six months after the member's browser last loaded the LinkedIn Insight tag).

15.4 For more information on the purpose and scope of LinkedIn’s data collection and processing, please refer to LinkedIn’s privacy and cookie policy on LinkedIn’s website. We are familiar with the following website in this respect:
• https://www.linkedin.com/help/linkedin/answer/87150/linkedin-marketing-solutions-und-die-datenschutz-grundverordnung-dsgvo-?lang=de 

16. Hotjar

16.1 We use Hotjar in order to better understand our users’ needs and to optimize the Cognigy websites and your experience. The Hotjar service is being provided by Hotjar Limited, a private limited liability company registered under the Laws of Malta with company number C 65490, having its registered address situated at Level 2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta (“Hotjar”).

16.2 Hotjar is a technology service that helps us to better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on your behavior as a user of Cognigy websites and your devices. This includes your device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf.

16.3 The legal basis for our use of Hotjar and the processing of your personal data is your consent given in the cookie box on the Cognigy websites (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time in the future by visiting https://www.cognigy.com/privacy-policy  and clicking the „Remove cookies“ button there or by deleting the stored cookies in the settings of your browser. We would like to point out that the withdrawal of your consent does not affect the lawfulness of processing based on consent before your withdrawal.

16.4 The user data collected with Hotjar is stored by Hotjar for a period of 365 days and then deleted.

16.5 For more information on the purpose and scope of Hotjar’s data collection and processing, please refer to Hotjar’s privacy and cookie policy on Hotjar’s website. We are familiar with the following website in this respect:
• https://help.hotjar.com/hc/en-us/sections/360007966773-Privacy 

17. YouTube iframes and Embedded Content

17.1 We use iframes (inline frames) on the Cognigy websites to display embedded YouTube content from Google Ireland Limited, registered under the Laws of Ireland with company number register no. 368047, having its registered address situated at Gordon House, Barrow Street, Dublin 4, Ireland.

17.2 When you visit the Cognigy websites with the YouTube iframe mentioned above, your browser will establish a direct link to YouTube's servers in order to transfer embedded content from there to your browser. This content is integrated into the Cognigy websites via the iframe so that it is displayed as a kind of mini website in the Cognigy websites you visit. You cannot see that you are surfing on two websites at the same time. The Internet address of YouTube is not displayed. You can recognize the YouTube video by the typical red play button with a white triangle.
YouTube as the provider of the embedded content that is displayed to you via the iframe is informed by the direct connection to your browser that you have visited the corresponding Cognigy websites. If you are logged into your YouTube user account at that time, YouTube can associate your visit to the company websites with your user account even if you do not click on the embedded YouTube video content. If you decide to click and use the content offered, YouTube will know. Your browser then sends further usage data to YouTube, which can be stored and reused by this provider.

17.3 The legal basis for our use of YouTube and the processing of your personal data is your consent given in the cookie box on the Cognigy websites (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time in the future by visiting https://www.cognigy.com/privacy-policy  and clicking the „Remove cookies“ button there or by deleting the stored cookies in the settings of your browser. We would like to point out that the withdrawal of your consent does not affect the lawfulness of processing based on consent before your withdrawal.

17.4 The user data collected with YouTube iframes is stored by Google for a period defined by Google and then deleted.

17.5 For more information on the purpose and scope of YouTube’s data collection and processing, please refer to Google’s privacy and cookie policy on Google’s website. We are familiar with the following website in this respect:
• YouTube, https://policies.google.com/privacy?hl=en&gl=en 

18. Use of Social Media Links

• Facebook, www.facebook.com
• LinkedIn, www.linkedin.com
• XING, www.xing.com
• Twitter, www.twitter.com
• YouTube, www.youtube.com

Each of them is a link to our company appearance on the corresponding social network; the link contains no further functions (unlike, for example, the Like button of Facebook). If you click on a social media link on Cognigy websites, only the corresponding linked web page opens.

19. DreamData

We use DreamData tool developed and marketed by DreamData.io ApS in Købmagergade 22, 2nd floor, 1150 Copenhagen – DK (“DreamData”).
Dreamdata is a no-code revenue attribution platform that gathers, joins, and cleans all revenue-related data to present transparent, actionable analysis of what drives B2B revenue.
Please, find more information in Dreamdata’s privacy policy and Dreamdata’s cookie policy.

20. Zoominfo

We use ZoomInfo information to create business people and company profiles. The tool is marketed by ZoomInfo Technologies LLC, a Delaware limited liability company with its headquarters in 170 Tracer Lane, Waltham, USA.
ZoomInfo creates profiles of business people and companies, which we call “Business Profiles,” from different sources. Once we have collected Business Information about a person or company, we combine multiple mentions of the same person or company into a Business Profile. The resulting directory of Business Profiles (the “Directory”) is then made available to the users of the website and our customers and strategic partners. Business Information that may be provided in a Business Profile includes name, email address, job title and department, phone number, company name, postal address of company and business-related postal address of the person, employment history, and education history. Business Profiles may also include links to articles by, about, or quoting an individual and links to an individual’s social media profiles.
Here you can find more information about Zoominfo’s privacy policy and data management.

21. Microsoft Clarity

We use Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.

22. Clearbit

We use Clearbit, a B2B marketing intelligence data software. API Hub, Inc. dba Clearbit is a Delaware corporation and HubSpot Affiliate.

Clearbit sets cookies when you browse our website that assign an anonymous identifier to your page views, as well as, a cookie that tracks your professional identity when you visit a website with the Clearbit tag and submit a form with your email address. Similar cookies will also attempt to identify the company that you work for.

Cognigy also uses data provided by Clearbit to better personalize advertising according to unique business and departmental needs. This data may include your name, phone number, location, social media links and biographies, professional website, employer name, job title, professional email address, and company contact information, company size, company market capitalization, and industry.

For more informations about how Clearbit works visit the Clearbit Privacy Policy.

23. Data Protection Contact Details

23.1 If you wish to assert your data protection rights, have questions about this privacy policy or our data protection behavior on Cognigy websites, please contact: info@cognigy.com  or privacy@cognigy.com 

23.2 You can contact our data protection officer by e-mail at datenschutz@cognigy.com or by post at Cognigy GmbH, c/o Datenschutzbeauftragter, Speditionstraße 1, 40221 Düsseldorf, Germany,